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Why use content marketing and how is it different to selling? was last modified: Juni 7th, 2017 by Martin Morrison

Top 10 Reasons to Implement an ERP Solution Today was last modified: Februar 19th, 2020 by Des Nnochiri

An ERP system has to integrate and streamline diverse business processes which may be highly complex in themselves – and this complexity can work its way into the management system. Small wonder then, that ERP implementation has gained a reputation for being something of a nightmare. There are several challenges to meet, but there are ways to overcome them.

Streamlining business processes, improving the interactions and experiences of consumers with an organisation, and empowering workers to make better and faster decisions based on the information and resources available to them, are all crucial elements of enterprise operations.

ERP is first and foremost a process – one which software and technology were created to streamline and facilitate. And if you don’t understand and structure the underlying process correctly, then the issue of software becomes largely academic.

Clever businesses have always understood the importance of customer retention. While winning new clients is essential for growth and long-term security, existing customers already have a track record of buying your products and services – they appreciate your brand. It is, therefore, unsurprising that it costs up to seven times more to win a new client than it does to retain one. Retaining clients for longer while maximizing their spend means improving customer lifetime value.